Me, Myself and I

 

In a nutshell…

As a freelance writer and creative content developer, I bring my passion for writing and keen sense of style to each project I work on. With over a decade of experience as a magazine editor in Toronto, I first honed my skills at Weddingbells magazine, Canada’s largest bridal magazine. By taking on an Assistant Editor role, I wrote feature stories for print and online, and travelled extensively for the magazine uncovering honeymoon hotspots. I became skilled at creating finely curated fashion, beauty and decor editorials. Previously, I was the Executive Editor of Home Decor & Renovations magazine GTA and Calgary editions. Overseeing the development of each issue in print and online was an inspiring role for me. In this position, I refined my editorial abilities and carved out a distinct industry style. It was a true pleasure to contribute to the revamping of HD&R as a fresh, timely and inspirational magazine.

Werk, werk, werk, werk, werk…

1998: FLARE magazine, one-year internship.

1999: IMAGES magazine, one-year internship.

2000: VERVE GIRL magazine, freelance writer, fashion stylist and street-style photographer.

2000-2001: Graduated Sheridan College with Honours and a diploma in journalism.

2001-2007: WEDDINGBELLS magazine, assistant editor. I contributed to many different aspects of the magazine, including feature writing, producing beauty, floral and decor shoots, product pages and travelling to various destinations to write honeymoon features. At the same time, we also took on another magazine project, FASHION 18, a teen magazine. It was great fun writing beauty and lifestyle content for this publication.

2007-2016: HOME DECOR & RENOVATIONS magazine. I worked to increase their national presence with trend pieces focused on national products. By 2009, I was the managing editor and in 2013 took on a more defining role as editor of the magazine and helped to redefine the brand and look of the magazine. Under the same publisher, I was also the managing editor of LUXURY LIVING magazine, where I contributed beauty, fashion and decor pieces, along with travel stories. During this time I also dabbled in freelance writing (including a piece that appeared in CHATELAINE magazine) and embarked on a major passion project, I wrote a children’s book entitled:  THE TEA PARTY ADVENTURE – which is available now at Indigo.ca.

Hire me for…

Writing: I have more than 10 years experience writing on a variety of topics including fashion, beauty, decor, health and travel. I am detail oriented, deadline driven and love to deliver a fresh perspective for readers.

Creative content: I love to produce trending product pages with an emphasis on the hottest gear on the market. I also have experience on-set, curating inspiring lifestyle shoots and love to be part of the process from concept to cut lines.